Post by account_disabled on Jan 9, 2024 4:51:36 GMT 1
In the United States, where they continue to be busy counting votes without yet knowing the name of the next occupant of the White House, the donkey (blue) is the symbol of the Democratic Party, while the emblem of the Republicans is an elephant (blue). red in this case). It seems impossible at this time for the spirit of concord to take over the (terribly polarized) supporters of Donald Trump and Joe Biden , but Oreo has tried to mediate between them with a cute ad starring cute stuffed animals. The spot takes place in a fair (unfortunately empty of people) in which a cute kitten meows in front of an establishment that sells Oreo cookies and milk (ideal, after all, to dip them and put them conveniently soaked in his mouth). The cat's meows capture the intention of a donkey and a stuffed elephant, who are preparing to come to the feline's aid.
At first they fight among themselves and seem to compete to be the first to help the kitten, but finally they put aside their differences and cooperate so they can enjoy a glass of milk with Oreo cookies with their Email Data new feline friend. With such an adorable spot, whose political background goes almost unnoticed among so much sugar, Oreo aims to appeal to the sense of unity of a nation that is today more divided than ever . "Most Americans believe in the need to come together as part of the same nation to find ways to respect each other, regardless of our personal beliefs or differences. As a brand we believe that a message of unity and civility is now more necessary than ever," explains Justin Parnell, senior brand director of Oreo.
It is evident that the message that Oreo instills in its advertisement is well-intentioned, but it is also a bit naive. Are charming stuffed animals enough to leave behind the belligerence of American politics in recent years? The latest from Oreo exudes tenderness from every pore, but also naivety , so much so that it is reminiscent to a certain extent of the controversial campaign starring Kendall Jenner for Pepsi a few years ago . That brands appeal to harmony is perhaps not the most appropriate thing to do at this time. If not, tell GAP, which published a message in favor of political harmony on Twitter this Wednesday and had to delete the tweet due to the avalanche of criticism received.
At first they fight among themselves and seem to compete to be the first to help the kitten, but finally they put aside their differences and cooperate so they can enjoy a glass of milk with Oreo cookies with their Email Data new feline friend. With such an adorable spot, whose political background goes almost unnoticed among so much sugar, Oreo aims to appeal to the sense of unity of a nation that is today more divided than ever . "Most Americans believe in the need to come together as part of the same nation to find ways to respect each other, regardless of our personal beliefs or differences. As a brand we believe that a message of unity and civility is now more necessary than ever," explains Justin Parnell, senior brand director of Oreo.
It is evident that the message that Oreo instills in its advertisement is well-intentioned, but it is also a bit naive. Are charming stuffed animals enough to leave behind the belligerence of American politics in recent years? The latest from Oreo exudes tenderness from every pore, but also naivety , so much so that it is reminiscent to a certain extent of the controversial campaign starring Kendall Jenner for Pepsi a few years ago . That brands appeal to harmony is perhaps not the most appropriate thing to do at this time. If not, tell GAP, which published a message in favor of political harmony on Twitter this Wednesday and had to delete the tweet due to the avalanche of criticism received.